Ghosting on Broadway

erica bryan,, behind the micPromotion can come in many forms. I’m not really sure how I thought of this form, but I decided that the best way to promote my music video was to dress up as a ghost and run around downtown Nashville. So, I recruited my friends and had my boyfriend film everyone’s reactions. We did get a little nervous leading up to it and thought about all the things that could go wrong. But, what kept us going, was thinking about all the things that could go right.

So here we are, making  our very expensive costumes: white sheets!

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Walmart only had 2 white twin sheets…so one of us had to be a cream colored ghost!

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We did get some mixed reactions. One of us got “hit on,” although no one could see our faces. I didn’t know standards could be set so low! Children were scared of us–but then they were fighting over the free download cards we gave them, so I guess they got over their fright quickly! Some people would “boo” us and try to scare us. And some people just asked what we were doing- which was the perfect time to hand them a download card and segue into telling them about my music video! We filmed the footage and put together a promo video to announce my music video release. Here it is:

And because I love my blog readers so much- I even made a special blooper reel, just for you! Here it is:

If you haven’t gathered the point of these shenanigans yet, it is this: to tell you that my music video will debut on 8.13.14 at I’m thrilled to be able to share it with you next week! Stay tuned, because I will have a behind the scenes post about the music video. And, if you read my blog post Turn Up the Radio, you can stream my interview with East Nashville Radio THIS FRIDAY at 8am, 12pm, 3pm, 6pm and 9pm CDT. Finest Craft Beers from America’s Best Micro Breweries- 728x90 banner